Wednesday, September 22, 2010

Rewards Program Promoted


A rewards program that encourages local shopping is being promoted in the Rainy River district.

The program in place in Sonoma, California.

Terry Garrett of Sustaining Technologies says shoppers earn rewards each time they shop at participating businesses.

"You could earn them at one business and spend them at another," says Garrett. "That way it unites all of the businesses together with the general public to recirculate, applying the local economic multiplier effect which means the money gets spent local and stays locally."

The idea was put forward to delegates attending last week's Northern Network's Trade Conference.