Driven to Quit

The annual Driven to Quit challenge is once again being rolled out across northwestern Ontario.

The Canadian Cancer Society's health promotion campaign entices smokers to quit with a chance to win a new vehicle.

Becky Holden of the Northwestern Health Unit says the campaign is effective.

"It's just a great opportunity for people who are thinking about smoking to kind of have some extra motivation to get them going on their quit attempt," says Holden.

Smokers can register on line at www.driventoquit.ca or through area Health Unit offices before the end of February to be eligible.